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Make your site visible, some tips to search engine optimization!! |
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Make your site visible, some tips to search engine optimization!!Author: jumphigher Article source: http://www.articledeshboard.com/. Used with author's permission.
Are you annoyed of not seeing your site in search engine result pages? don't worry just follow these simple recommendation to make your site visible in search engines and get traffic. These techniques will definitely help you to generate revenue and increase your Return on Investment (ROI).Here we will be discussing some on page factors for the site:
Keyword Selection
Starting from keyword selection, it's the most important thing to research on. Always research market before targeting keywords for your pages. You should go for those keywords which are searched by users and will generate traffic. Many companies provides you rankings on key phrases but those keywords don't generate any traffic so always go for traffic not for rankings by targeting some generic and your business relevant keywords.
Meta Tags
Meta tags play an important role in the rankings. Target your major keywords in the TITLE tag. Accordingly make a very keyword specific description suiting your business and requirements. Not try to overcrowd keyword meta tags with lot of key phrases.
Content
"Content is the king" as we all know. Write unique and very thematic content according to keyword and theme of the page. Don't over optimise the content with the keyword stuffing. Keep in mind the keyword prominence and keyword proximity for the keyword in the content which plays part in the ranking.
Site structure & usability
When we are talking of structure and usability of site, we are talking about the user friendliness of the site. User should be always aware of where are they on the site and from here where they can navigate to. Navigation should be pretty easy and simple.
User should always get what you have mentioned in your title or description tag. Never try to cheat visitors. Always try to build confidence with your approach and site usability and structure. This will be very beneficial in long term.
New updation
Always update your site with new offering, news or any new services. This will help your site to get indexed regularly and visitors will also get something new every time keeping them prompted to visit the site regularly.
Loading time
Don't use too many graphics and flash as they are not preferred by search engines and increases loading time. Keep your layout simple and streamlined throughout the site. This will help you in getting higher rankings, traffic and revenue for the site.
Alt tags
Always provide alt tags for the images which will help you to use keyword frequency and also make it easy for the search engine to know what the image is all about.
H1-H2 tags
Try to use your main keywords in H1-H2 tags, these matters a lot in rankings.
These are the few on page factors which helps in rankings. For detailed knowledge you can look for search engine Optimization Company who can provide you answer for your queries and requirements. Bu don't be fooled by any unprofessional SEO company. Always look for the best that can provide you traffic apart from rankings.
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